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Our Story

In 2007, a mother of three young boys, Chari Pack, was inspired by a simple yet powerful idea: to preserve the memories of her children’s childhoods. With a life-long love of photos, Chari turned to scrapbooking as a way to document the special moments of her family’s life. Embracing the emerging art of digital scrapbooking, she dove into learning Photoshop—a creative tool she would use to transform her photos into beautifully crafted memories.

 

But there was a problem. When it came time to print her digital scrapbooks, Chari found that the options available didn’t meet her expectations. The prints were either poor quality, expensive, or both. After spending countless hours perfecting her scrapbooks, Chari didn’t want her labor of love to be ruined by subpar prints. The frustration of not finding a solution led her to a bold realization—there was a need for better quality, affordable photo printing that served scrapbookers like herself. And that’s when Persnickety Prints was born. 

from passion to business

In 2010, Persnickety Prints started as a small venture driven by a passion for storytelling and a desire to preserve photos in the digital age. What began as a solution to Chari’s personal need quickly grew into something much bigger. With perseverance, determination, and hard work, Persnickety Prints blossomed into a company that was recognized as one of Utah Valley’s Fastest Growing Companies—a feat the company achieved two years in a row. Within the first three years of operation, the business grew over 500%. The vision of creating a space for high-quality photo prints at affordable prices was taking off, and it became clear that there was a growing need for such a service in the world of scrapbooking.

accessibility is key

Over the years, Persnickety Prints continued to adapt and meet the evolving needs of its customers, especially scrapbookers. The company recognized how important it was to make scrapbooking accessible to everyone, and they were determined to challenge the industry’s status quo. They believed it was possible to offer large photo prints at a price that allowed scrapbookers to buy in bulk, without compromising on quality. After researching various printing technologies, they embraced silver halide photographic prints as their flagship product. This breakthrough allowed them to deliver the same high-quality print results as traditional darkroom methods, but for digital photos. Affordable, professional-grade prints became the foundation of the business, and as they expanded into products like calendars, journals, cards, and wall décor, Persnickety Prints remained steadfast in its commitment to accessibility, a core element of their success.

innovation in a changing world

As trends in scrapbooking and photography shifted, Persnickety Prints was quick to innovate. The company stayed ahead of the curve, creating viral products like retro prints, Insta posters, and photo strips—all designed to encourage people to print their memories instead of letting them stay trapped on their phones. 

The company also embraced a pioneering spirit through its dedication to inspiring creativity. Persnickety Prints offered project ideas through written guides, video tutorials, and photo inspiration, helping customers beautifully document their lives while infusing their unique personalities. This commitment to creativity sparked the growth of a vibrant, supportive online community.

a commitment to excellence

As Persnickety Prints continued to grow, it became a company known for attention to detail and a steadfast dedication to customer satisfaction. The company introduced a “eyes on every print” policy, ensuring that each order was thoroughly inspected before being shipped. If there was ever an issue, the team would reach out to the customer to resolve it. Through this customer advocacy, Persnickety Prints became a trusted resource for customers seeking not only high-quality prints but also photography and printing education.

a bright future

In 2023, Persnickety Prints took an exciting step forward when it became a subsidiary of Drups Ventures, a family-owned company dedicated to supporting the crafting and gifting industry. This partnership opened new doors for Persnickety Prints, further strengthening its mission to help others build connections with themselves, their families, and their communities through the power of print.

 

With this new chapter, Persnickety Prints continues to be led by a team of women, and has grown as one of the leading online photo printing companies. More than just a place to print your photos, Persnickety Prints remains a source of inspiration, innovation, and connection, helping customers preserve their most treasured memories in a way that digital images never can.

 

The story of Persnickety Prints is a testament to the power of perseverance, passion, and the desire to make meaningful connections through the timeless art of photography and print. From a mother’s love for her family to a thriving business helping people all over the world preserve their memories, Persnickety Prints has always been about more than just prints—it’s about telling stories, creating connections, and sharing the moments that matter most.